TV programming during the summer typically lacks a little luster, as most of our beloved shows are on hiatus, but activity on GetGlue is showing no signs of slowing down.
In June, we launched updates for the iPhone which now includes push notifications. Additionally, we just rolled out an app-like mobile site, so users can connect to GetGlue regardless of mobile device. Additionally, we helped HBO, USA Network, TNT, and others launch new shows, by offering exclusive stickers during the premieres.
All of this activity yielded some impressive data. In June, we logged 7 million check-ins, up 400% from January of this year.
We also set a new record in ratings and reviews, and reached a new monthly high in total amount of actions on the service at 20 million. To date, our database contains over 170 million check-ins, ratings and reviews.
We also saw record breaking premiere numbers in June! True Blood fans – or “Truebies” – posted more than 40,000 unique check-ins, when the fourth season premiered on June 26, beating the previous highest rated event of this year, the Oscars, by 25%.
Comments and replies also reached new heights in June, touching 3 million. This means that nearly half of all check-ins get a response on GetGlue, indicating high engagement on the service. The average and median engagement of our users has grown 50% since January.
Finally, GetGlue’s reach through Facebook and Twitter hit an all time high, as more than 100,000 check-ins were shared per day to Facebook and Twitter, an increase of 25% from May. We estimate that 80 million friends and followers are being reached through Facebook and Twitter every day.
June’s user activity data helps prove what we already knew – that GetGlue users are passionate about the entertainment content they love, and that GetGlue is increasingly the place where they choose to socialize around that content.
